Social Media Management

Social media management is the ongoing planning, creation, posting and community management of your business's content on Instagram, LinkedIn, TikTok and Facebook, with short-form video and Reels support and a monthly report.

Who it's for

  • UK businesses that want a consistent social presence without running it in-house.
  • Local and high-street businesses — cafés, restaurants, retailers, dealerships, salons and service providers.
  • B2B companies that want a steady LinkedIn presence alongside outbound.
  • We work with businesses across the UK, with a focus on Bristol, Bath, Cardiff and the surrounding South West and South Wales.

What's included

  • Monthly content planning and a posting calendar
  • Posting on Instagram, LinkedIn, TikTok and Facebook
  • Short-form video and Reels support
  • Community management: replying to comments and messages
  • Monthly reporting

Not included

  • Paid advertising and ad spend (see Paid Advertising)
  • Website builds (see Website Development)

What you provide

  • Access to your social accounts, or permission to set them up
  • Brand assets: logo, fonts, colours and any existing photos or video
  • A point of contact who can approve content
  • Access for filming or photography where needed

How it works

  1. Onboarding

    Account access, brand assets and goals collected in one place.

  2. Content plan

    A monthly plan and calendar agreed with you before anything goes live.

  3. Production & posting

    Content produced, approved and published on schedule.

  4. Community management

    Comments and messages handled in line with your brand voice.

  5. Monthly reporting

    A report on what was published and how it performed, with next month's adjustments.

Pricing

Social media management runs on a monthly retainer. The exact fee depends on the platforms and volume of content, and is confirmed on the strategy call.

Frequently asked questions

Which platforms do you manage?

Instagram, LinkedIn, TikTok and Facebook. We'll recommend which ones are worth your time based on where your customers are.

How is social media management priced?

It runs on a monthly retainer. The fee depends on the platforms and content volume and is confirmed on the strategy call.

Do you guarantee followers or reach?

No. We don't guarantee followers, reach, leads or sales. We plan, produce and post consistently, report monthly, and adjust based on what performs.

Who delivers the work?

Social media management is delivered with our partner team at MarkOra (Dubai), with Zethron as your single point of contact.

Who owns the social media accounts?

You do. We manage your social accounts on your behalf with admin or partner access, and you can remove that access at any time.

Is there a minimum contract?

Retainers run month to month. Either side can end the retainer with one week's notice.

Can this be combined with paid advertising?

Yes. Organic content and paid campaigns often work best together, and both can be run under one retainer with one point of contact.

How long until social media shows results?

Social media builds over months, so judge it over a quarter rather than a few weeks. We can't guarantee specific results.

Talk it through

Book a free 30-minute strategy call or email hello@zethron.co.uk.